Digital Media Specialist

Full Time
Atlanta, GA 30328
Posted
Job description
Partner with and support the Biddable Media Team and the collective Media Strategy & Planning team in the activation of Programmatic, Search, and Social Media campaigns for the Inspire Brands portfolio. This role will be responsible for the preparation of digital media assets, ad trafficking, and overall campaign monitoring. This includes working with Managers on the critical role of maintaining accurate financial stewardship across the brand portfolio.


RESPONSIBILITIES

Ad Operations

  • Build digital campaigns in Inspire’s Ad Server and prepare campaigns for launch

  • Work collectively with brand creative agencies to QA and implement new creative assets

  • Pull ongoing/regular and ad hoc reporting requests

  • Issue ad tags, pixels, trackers, and creative assets to external media partners and internal colleagues

  • Monitor ongoing campaign performance to ensure KPI’s are being met

  • Provide ongoing creative and spend/pacing reports

  • Engage with media vendors and media teams to resolve reporting and billing discrepancies

Agency and Cross-Functional Internal Teams Collaboration

  • Work in partnership with Inspire Brands agency-of-record to align on campaign structure and strategic pacing

  • Partner with the finance teams to ensure invoices are processed accurately

  • Partner with the analytics team to measure the impact of ongoing campaigns and the effectiveness of the media plans

  • Oversee creative asset delivery from external and internal creative agencies, ensuring digital ads are built and tagged to spec

EDUCATION AND EXPERIENCE QUALIFICATION

  • Required Minimum: Bachelor’s degree (preferably in Marketing, Advertising, or Communications)

  • 0 – 2 years of relevant experience in marketing and / or media

  • Demonstrated experience in problem solving and managing multiple tasks

REQUIRED KNOWLEDGE, SKILLS, OR ABILITIES

  • Ability to deliver results

  • Willingness to learn all things digital media

  • Excellent project management skills (proficiency in Excel/PPT will be key)

  • Ability to balance multiple priorities and meet project deadlines

  • Excellent oral and written communication skills

  • Personal integrity, humility, an appreciation for the power of true teamwork, and a sense of humor

  • Self-starter personality who can operate with minimal supervision

  • Strong ability to collaborate closely with team members to solve problems, prioritize tasks, and manage time effectively

  • A detail-oriented approach and a desire to achieve objectives accurately

  • Solid quantitative and research skills, and proven data interpretation capability

  • Ability to learn new systems and workflows


Inspire Brands is a multi-brand restaurant company whose portfolio includes nearly 32,000 Arby’s, Baskin-Robbins, Buffalo Wild Wings, Dunkin’, Jimmy John’s, and SONIC Drive-In restaurants worldwide.

We’re made up of some of the world’s most iconic restaurant brands, but we’re much more than just a restaurant company. We’re a team of hundreds of thousands who individually and collectively are changing the way people eat, drink and gather around the table. We know that food is much more than a staple—it’s an experience. At Inspire, that’s our purpose: to ignite and nourish flavorful experiences.

laviolettawines.com.au is the go-to platform for job seekers looking for the best job postings from around the web. With a focus on quality, the platform guarantees that all job postings are from reliable sources and are up-to-date. It also offers a variety of tools to help users find the perfect job for them, such as searching by location and filtering by industry. Furthermore, laviolettawines.com.au provides helpful resources like resume tips and career advice to give job seekers an edge in their search. With its commitment to quality and user-friendliness, laviolettawines.com.au is the ideal place to find your next job.

Intrested in this job?

Related Jobs

All Related Listed jobs