Candidates from underrepresented communities (e.g., people of color, LGBTQ, differently abled, veterans, etc.) are encouraged to apply!

Because of the high volume of applicants, we are unable to take phone calls regarding application status. Please contact peopleteam@mtllc.com with questions.

About Marcus Thomas

Marcus Thomas is an independent marketing agency made up of 300+ brilliant marketers. It is well on its way to achieving its vision to be the best independent agency to work at and with. With 30 years of growth, it knows how to earn the trust of clients. It has team members in 16 states and seven countries and is animated by the belief that brands must provide value that makes people’s lives better. We call it the Value Exchange.

To really be of value to a brand, the full suite of marketing communications tools must be brought to the table, along with the skill to harmonize them into a business-building plan. Marcus Thomas has best-in-class skills not only in creative development but also in media planning/buying, search marketing, digital and web application development, public relations, social media, and CRM/marketing automation. Yes: All that a brand needs, all award-winning, all peacefully coexisting, and integrating, in one place.

THE ROLE

The Associate Media Director is the cornerstone of our media team, manager and mentor to department staff, and key counsel to our clients. This person will help make a mark by managing development, execution and monitoring of media plans for selected clients, and will also be a key participant in the department’s and agency’s growth.

Note: This opportunity is available to remote employees in the following states: Arizona, Alabama, Connecticut, Florida, Georgia, Illinois, Indiana, Michigan, North Carolina, Ohio, Pennsylvania, Tennessee, Texas and Virginia.

MANAGEMENT AND LEADERSHIP

• Develop and nurture ongoing partnerships with key clients, especially at the senior level.

• Strategize, communicate and execute staffing decisions with the Partner of Media and Analytics.
• Foster an environment that inspires and encourages intelligent risk taking, innovation and creativity.
• Participate in agency/departmental task forces, project work and new business.
• Keep abreast of current events in target markets that impact clients’ businesses.
• Organize client education to better understand media landscape.

RESPONSIBILITIES

• Actively plans, organizes, implements and has control of the media process within the department.
• Works with media directors and partner in charge to continually refine department structure, process and tools.
• Manages media personnel, setting quality standards and enforcing adherence to those standards.
• Identifies short-term and long-term opportunities for the department and its clients.
• Keeps abreast of current trends and the latest technological advances in all media, including research and buying/planning software.
• Pursues new ways to contribute to overall agency and client profitability.
• Participates in business development opportunities.
• Sets group goals and maximizes effectiveness of teams.
• Is responsible for the quality of work produced by not only their group but also creative teams when the project is under their leadership.
• Positions oneself to be respected by clients and agency as the media expert.
• Stays in tune with clients’ businesses and customers so that marketing and advertising problems and opportunities may be anticipated.
• Analyzes data, assesses advertising KPIs, and identifies media and platforms best suited to reach our target audiences for effective advertising planning.
• Develops a test-measure-learn approach and produces clear and detailed reporting, leading to data-driven decisions that produce business results.
• Oversees selection and implementation of ad technologies that enable campaign tracking and optimization of media and audiences.
• Partners with internal and external teams across CRM, analytics, creative and content to ensure seamless integration across marketing touchpoints.

ESSENTIAL SKILLS AND EXPERIENCE

• Acts as a leader and positive motivator of teams.
• Works with clients in a professional manner.
• Expresses an absolute passion for media and the advertising industry.
• Possesses strong problem-solving skills.
• Maintains a strong knowledge of media planning, buying and research.
• Demonstrates interpersonal skills to foster optimal department relationships.
• Shows exemplary communication skills, both written and oral.
• Has high technical knowledge of all aspects of digital media.
• Is responsible for keeping up with multiple tasks and projects at one time.
• Possesses strong initiative.
• Demonstrates excellent writing and strong/persuasive presentation skills.
• Shows strong analytical skills/strategic skills.
• Expresses leadership qualities within the agency.

MOST CRITICAL MUST-HAVES

• Relationship Builder: Able to drive strong and productive relationships across the Agency.
• Positive Driver and Problem-Solver: Drives the team to deliver on agreed-to actions in Marcus Thomas’ Action Plan, which covers a range of KPIs across strategy, innovation and process.
• Digital Thought Leader: Has extensive experience leading digital-first businesses with well-informed POV on digital strategy and performance.
• Strategic and Innovative Thinker: Leads with a strong POV on our strategic product and ensures work is strategically strong from inception to execution.

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