Job description

As an integral part of the communications team, you will work alongside the Creative Director, Art Directors and Project Managers to define communication strategies, interfacing directly with clients for briefings and presentations.
You will be involved in various projects, ranging from e-commerce to email campaigns; social media to presentation decks. You will be closely involved in all the development phases, from defining the brief to shipping the final content.
Tasks and responsibilities:

• Craft original content in-line with the Brand's tone of voice, refining it for different media (ecom, social, email, video, etc.);
• Create conversion-focused copy for product marketing/ecom banners.
• Write marketing emails and newsletters/DEM;
• Develop creative content that considers the multi-channel nature of digital communication and the nuances of each media;
• Collaborate with the Creative team to develop communication strategies.
• Produce editorial plans and messaging funnels;
• Draft and execute creative concepts for web/social campaigns;
• Write company/brand blog posts.

Skills and Qualifications:

• Proven track record as a Copywriter in a Digital Agency;
• Training in marketing and/or communication;
• Native-level English speaker;
• Proven experience in creating innovative digital journeys. Send us your portfolio;
• Ability to actively collaborate with the Strategy, Creative, and Project Management teams in the design and implementation phases;
• Ability to provide unique insight into the topic, the product, or the brand, analyzing the current situation and all the info available to identify strengths, weaknesses, and opportunities;
• Ability to research and stay updated on trends in the digital world, marketing, and technological innovation;
• Autonomy and attention to detail.

What we offer:

• Full-time employment contract;
• Ticket Restaurant;
• Latest generation MacBook Pro;
• Training courses designed to deepen and enrich both soft skills and technical knowledge;
• Paid overtime or accumulation of hour bank;
• Corporate benefits platform;
• Indoor canteen area with Foorban, refrigerators and microwaves;
• Relaxation areas with table soccer, table tennis, musical instruments and games.
• Hybrid working and flexible hours.

Who we are
Playground is an independent digital agency established in 2006. We are a team of about 50 creatives, developers and strategists.
Our main areas of expertise are:

• Strategy and design;
• Creativity;
• Development and Execution.

We design and implement digital experiences and content such as websites, web platforms, e-commerce, DEM campaigns, online contests, casual games, paid campaign content (banners and landing pages) and motion graphics videos. We take care of the whole production cycle, from strategy to UX design, from UI implementation to web development.
We operate in B2B to support the digital marketing of our clients such as The North Face, Inter F.C, Vans, Salewa, Timberland, Milan, Napapijri, to name a few. In the past two years, we have entered three prestigious rankings:

• 1000 Europe's Fastest-Growing Companies 2021 compiled by the Financial Times;
• Growth Leaders 2021 and 2022 compiled by Il Sole 24 Ore and Statista;
• Champions of Growth 2022, compiled by the German ITQF Institute in collaboration with La Repubblica Affari & Finanza.

Job Type: Full-time

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