Job description
prefer a hybrid work week with on-site 3 days a weeks and remote 2 days a week.
Description:
- The Content Management Specialist will manage and oversee the development, curation, distribution, and strategic efforts of creating messaging to inform and delight growers, retailers and distributors via web, mobile, and other platforms.
- You will take ownership of developing and managing schedules for updates, archiving, and ongoing production of content. Collaborate across other teams to build content/editorial calendar.
- Your ability to find the right content for audiences, and ensure it is delivered in digestible, user friendly and entertaining manner in support of the business goals is key.
- You will ensure that established branding and style guidelines are implemented.
- Develop relationships with vendors and other sources needed to produce the quantity and quality of required content.
Primary Responsibilities:
- Collaborate with the communications, legal, field operations, campaign managers, customer service, customer excellence, freelancers/ghost writers, and marketing teams, among others, to ensure alignment across short and long term initiatives and on-brand creative execution
- Ownership over an editorial calendar, developing content topics, content syndication and repurposing, analytics and monitoring of user performance engagement metrics/reports
- Contribute to the development of the Content Strategy that can help AG reach its traffic goals and promote a consistent brand identity
- Optimize content according to SEO with keen attention to details (edit and proofread content)
- Manage content distribution to online channels (i.e. social media, grow smart live, etc.)
- Audit the existing content archive for brand voice, relevance, and optimization for repurposing and syndication
- Research competitors to find content gaps and keyword gaps
- Journalism/Production Skills (News, Media, TV)
- SEO Copywriting, Editing, proof reading and Blogging
- Data Analysis
- Content Management System Proficiency
- Project Management and Strategic Planning
- Leadership Skills
- Creative, Video and Graphic Design Skills (preferred)
Experience
2-5 years of relevant experience
***Listed salary ranges may vary based on experience, qualifications, and local market. Also, some positions may include bonuses or other incentives.
Who We Are
laviolettawines.com.au is the go-to platform for job seekers looking for the best job postings from around the web. With a focus on quality, the platform guarantees that all job postings are from reliable sources and are up-to-date. It also offers a variety of tools to help users find the perfect job for them, such as searching by location and filtering by industry. Furthermore, laviolettawines.com.au provides helpful resources like resume tips and career advice to give job seekers an edge in their search. With its commitment to quality and user-friendliness, laviolettawines.com.au is the ideal place to find your next job.